Linda Henman

ph. 636.537.3774

Tips for Improving Customer Service

  1. Know your customer. Talk to them. Find out who they are, what they expect from you, and what they would miss if you went away.
  2. Stay in touch with them. Periodically call or meet with them to find out how their needs have changed.
  3. Anticipate their needs before they know they have them. Ask their advice, and let them influence new products and services.
  4. Delight them. Surprise them with something unexpected, like delivery in a shorter time, more than ordered, value added, or fast response time.
  5. Spot the silently unhappy. About 98% of dissatisfied customers never take action, but they tell others of their disappointment.
  6. Develop your strategy “customer in.” Design your work from the customer’s point of view, not your need to deliver.
  7. Commit to continuous improvement.
  8. Shop your own company.
  9. Study lost customers. Find out what the three recurring problems were and see how quickly you can eliminate the reasons for them.
  10. Study satisfied customers. Then, study your competitors and see what else you can do to improve your customers’ experience.